How we accelerated MSP growth through Adecco brand collaboration in the UK

How we accelerated MSP growth through Adecco brand collaboration in the UK


Our global banking prospect required a cost-efficient and flexible Managed Service Programme (MSP) to attract and hire contingent labour. By collaborating on a shared solution with Adecco in the UK, we developed a winning “one team” talent approach. The results? Implementing a flexible and sustainable programme with shared capabilities supports our new client’s business goals and objectives.

The challenge

Co-creating a first-generation MSP programme

Our prospect needed a robust contingent labour programme that could increase visibility across the recruitment process, drive compliance improvements, reduce costs and evolve year over year.

To meet this challenge and to win the business, we leveraged the power of the Adecco Group ecosystem. Pontoon was tasked with creating a first-generation MSP solution in partnership with our sister brand, Adecco. Our model combined the strengths of both brands, including market-leading direct sourcing and candidate care capabilities.

How we helped

Two brands operate one through client-centric collaboration

We formed a strategic team of members from both Adecco and Pontoon’s operations, solution design, sales, pricing, and finance departments.

Our combined effort resulted in establishing a single fluid group delivering a unified talent strategy, integrating the contingent labour recruiting strength of Adecco with the MSP advisory and governance capabilities of Pontoon.

Our two teams coming together as one to deliver the required talent solution bring the following benefits:

  • Centralised programme management and executive-level commitment to accelerate MSP growth
  • Increased flexibility to scale up or down quickly based on client and market demand
  • First-class sourcing, screening and candidate care focused on enhancing the experience
  • Single point of contact to resolve challenges and deploy additional resources for fixes if needed
  • A robust “one team” governance methodology provides an opportunity to innovate and evolve together at pace



Better business outcomes with enhanced client experience

The programme will go live in December of 2023, and we are excited to see the added benefits our collaboration with Adecco in the UK will bring the client. The launch demonstrates the power of the Adecco Group ecosystem in building effective collaboration channels within a multiple-brand organisation whose culture, solutions, and capabilities align with our client’s desired business outcomes.

Furthermore, Pontoon has developed a successful and repeatable contingent labour solution for a global customer base. Our banking client is already discussing expanding into other geographies, and adding an SOW component is also possible in the near future.


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